Posts tagged " advertising "

Immoral Advertising Tactics?

February 19th, 2020 Posted by Ask the Rabbi 6 comments

Hello Rabbi and Mrs. Lapin.

You’ve often spoken of the moral benefit of business and “ethical capitalism.” I’m an ardent capitalist and believe wholeheartedly in the good that business has done and will continue to do. I’ve spent my entire life in business, whether it be as a paperboy, dishwasher, or as a computer network engineer, and love it.

I did want to get your thoughts about something that troubles me. Do you believe there is danger, or even immorality in some of the tactics used in advertising these days? For example, are marketers being deceitful when they push the “magic buttons” of our subconscious that make us want to buy, or at the very least stimulate our interest? Does the issue stop with advertising? Can salespeople also be walking this line?

Dennis

Dear Dennis,

How wonderful it would be if more young people saw how the trajectory from paperboy to dishwasher to computer network engineer works. One of the reasons we believe that laws raising the minimum permissible wage are immoral is because they interfere with the freedom of two people to negotiate their own financial relationship, an important part of God’s plan for human economic interaction.  One of the reasons we believe that minimum wage laws are stupid is that they remove entry-level opportunities and keep young people or those without necessary skills from getting on the ladder to success. In the real world, employers hire people who can help them make a profit. If an employee causes them to lose money because his value is less than his salary, then the company will replace him with machinery or hire only employees who have more to offer.

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